In the October issue of .net magazine there’s a fairly pointless, and in my opinion misleading, article about the “hot skills” needed to launch a successful career as a web designer.

At one point the article interviews a creative director about what he looks for in a designer. He says:

“Of course, all candidates must have good skills in all the usual design packages such as Photoshop, Illustrator and Flash.”

It’s good to see that he has learnt from the mistakes of others and his own experience. Back in the late ’90s the company I worked for hired him, fresh out of college. He didn’t last very long. At least in part because he had almost no skills at all with any of the ‘usual design packages’.

I wonder if he still ends every sentence with ‘innit’?

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